Instagram Promotes Threads Harder, Latter Mimics Twitter With User Handle
So Meta is trying to reverse Threads recent massive decline by promoting the app within Instagram’s notifications tab.
My theory is the lack of usable features on Threads led to many people trying & ditching the service, especially when compared with Instagram.
I also typed too soon last time & it seems as if Threads has obtained the @threads@threads.net user & @threads@instagram.com users handles from the previous owner, American Threads (who now uses @americanthreads@threads.net & @americanthreads.net, respectively).
I am unsure if American Threads was offered anything for their handle, but this might be the closest hint revealing what happened.
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