Twitter To Challenge Youtube, Plus End Legacy Blue Verified Checkmarks For Famous Folks
Hot take YouTube is still the only S teir social media platform— Marques Brownlee (@MKBHD) November 1, 2022
@firstname.lastname@example.org noticed this claim & responded by tweeting out two words:
For now— Elon Musk (@elonmusk) November 1, 2022
It now seems as if Elon Musk is attempting to compete with Youtube by sharing ad revenue with the Twitterverse—but there is a catch.
Starting today, Twitter will share ad revenue with creators for ads that appear in their reply threads— Elon Musk (@elonmusk) February 3, 2023
To be eligible, the account must be a subscriber to Twitter Blue Verified— Elon Musk (@elonmusk) February 3, 2023
I’m curious, if an account was verified before Twitter Blue, then signs up for Blue, then eventually unsubscribes down the road, does that account keep its previous verified status?— Luke A. Renner | WhatLiesInsideFilm.com (@firesideint) February 3, 2023
I suspect this unknown scares older accounts from jumping into Blue.
Twitter’s legacy Blue Verified is unfortunately deeply corrupted, so will sunset in a few months— Elon Musk (@elonmusk) February 3, 2023
As far as ending legacy accounts go, a few celebrities will definitely abandon Twitter, but most will probably pay in order to avoid spammers & trolls impersonating their official accounts.
Elon Musk still has not revealed what the ad split for ad revenue will be, but I assume Twitter will mimic Google & use some mysterious, complex algorithm to determine how many crumbs you receive from the Twitter Tycoon’s bakery.
Although Elon Musk views Mastodon as an emerging threat, his biggest social rival (at least in the news/sports/informational arena) is Youtube, the latter which rolled out @username handles last year.
Youtube ironically can do everything Twitter is doing right now via community posts, although it currently is more cumbersome than creating a tweet.